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Gwyneth Paltrow: Tod's G-Bag Hits The Spot

Gwyneth Paltrow: Tod's G-Bag Hits The Spot

Gwyneth Paltrow poses pretty with the bag of the season, Tod’s G-Bag, for the Spring/Summer 2009 ad campaign.

Mikael Jansson, who shot the campaign at a restaurant in the heart of London’s financial district, said, “[I chose the space] because it complemented the elements associated with Tod’s – the luxury, the honey and caramel palette, the sophistication…”

Edward Enninful, who styled the campaign, added, ”We’re showing a bit more leg, the shirts are open a little lower…I think you see a slightly new side to both Gwyneth and Tod’s.”

For Derek Lam, Creative Director for Tod’s, “Gwyneth effortlessly embodies the spirit of the International woman with timeless elegance and modern flair – the perfect representation of the Tod’s woman”.

The new Tod’s ad Campaign will be featured in ads worldwide starting February 2009.

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66 Responses to “Gwyneth Paltrow: Tod's G-Bag Hits The Spot”

Pages: [1] 2 3 » Show All

  1. 1
    Christie Says:

    ugly bag.

  2. 2
    Vivienne Says:

    Much better than the last set of ads.

  3. 3
    gigi Says:

    I love Tod’s but I don’t understand they use Sienna and Gwyneth for their campaigns. Both are so plain.

  4. 4
    ANGEL Says:

    I love her entire outfit.. Its very cute.

  5. 5
    Amanda Says:

    She’s so fug but I love the jeans. Are they Tods?

  6. 6
    mike Says:

    quit hating

  7. 7
    JT Says:

    I actually like it. It’s a a photoshop miracle.

  8. 8
    JT Says:

    I didn’t even recognize Gwyneth.

  9. 9
    kitt Says:

    Sorry, Gwyn, you are no Grace Kelly. I think that’s the look they were going for…

  10. 10
    Venus Says:

    I think she looks very nice, but you can tell they retouched her like crazy…

  11. 11
    Venus Says:

    …She barely resembles the woman you see in her candids.

  12. 12
    next Says:

    She gets homelier by the day.

  13. 13
    wes Says:

    I like Gwyn. She has gorgeous hair but she has a man face.

  14. 14
    Teena Says:

    I like Gwyneth and I love this photo.

  15. 15
    fashionista Says:

    Tod’s is copying Balenciaga’s moon bag.

  16. 16
    e. Says:

    Too much photoshop.

  17. 17
    lovely Says:

    Not everybody can be a great beauty. Gwyn is a good actress.

  18. 18
    bella Says:

    She looks really beautiful here.

  19. 19
    Hallie Says:

    I have no idea who that is but it’s not Gwyneth Paltrow.

  20. 20
    John Says:

    Her boy is amazing. Shame about the face.

  21. 21
    John Says:

    ^^ body

  22. 22
    irene Says:

    I prefer the Tod’s advertisements to Estee Lauder but agree, they are going a bit heavy on the photo shop. Her eyes look bigger, lips fuller and it appears some of the fat has been sucked out of her cheeks. It’s like they resculpted her face.

  23. 23
    G-UNIT Says:


  24. 24
    G-UNIT Says:


  25. 25
    Zoe Says:

    That’s a pleather bag, right?

Pages: [1] 2 3 » Show All

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