Top Stories

Rihanna - 'Hard' Music Video Preview

Rihanna - 'Hard' Music Video Preview

Check out the below 30-second preview of Rihanna‘s upcoming “Hard” music video.

The song is the 21-year-old Bajan babe’s third single from her latest album Rated R, in stores now. MTV will be premiering the entire video this Thursday (December 17) at 4PM. Stay tuned for the full vid — lots more couture military on the way!

More behind-the-scenes pics from the music video shoot HERE!

Rihanna – ‘Hard’ Music Video Preview

Like Just Jared on Facebook
rihanna hard music vid preview 01
rihanna hard music vid preview 02
rihanna hard music vid preview 03
rihanna hard music vid preview 04
rihanna hard music vid preview 05
rihanna hard music vid preview 06
rihanna hard music vid preview 07

JJ Links Around The Web

  • Miss California contestant suffers awful nip slip- US Weekly
  • Singer Sly Stone gets $5 million after winning lawsuit- TMZ
  • Did Lena Dunham get married in secret?- Gossip Cop
  • This principal's "Let It Go" snow parody is epic- Just Jared Jr
  • A Disney actor was charged with spying on women- Radar
  • The latest update on the Blink-182 situation- Huffington Post
  • Emile Hirsch allegedly assaults a woman- Lainey Gossip
  • A fan fave HBO show just got renewed- The Hollywood Reporter

39 Responses to “Rihanna - 'Hard' Music Video Preview”

  1. 1
    angie fan Says:

    Rihanna looks great here, and for celeb news and Angelina lovers join us at

  2. 2
    Alaska Says:

    Too much makeup. The girl is painted up like a clown.

  3. 3
    canuck Says:

    She really is one note, eh?

  4. 4
    Kate Says:

    I get the army ala’ “Hard” theme but aside from the fact that Rihanna is sexy in this vid I just don’t see the point…I think a video should make a bit more sense to the song as suppose to being something edible for public consumption. A pointless video only makes a song disposable, but a good video immortalizes a song leaving a lasting impression

  5. 5
    g-spot Says:

    30 secs?
    What a waste of a post.

  6. 6
    just saying Says:

    She relies too heavily on sex to sell her music. I know they all do it to some extent but it’s overkill with this one. It’s like she has nothing else to offer so she constantly pulls out the sex face and strutting around with hardly any clothes.

  7. 7
    MAC Says:


  8. 8
    mickey Says:

    She looks silly.

  9. 9
    gfreeze Says:

    Loves it! My boy looks trannylicious!

  10. 10
    enoughalready Says:

    24 & 6 point well made and it’s really getting pathetic! Rihanna get your dignity back before you really cant turn around and I belive you are there with that GC pics… Tasteless..I blame that label she is not MADONNA….

  11. 11
    enoughalready Says:

    2 & 4 not 24 & 6

  12. 12
    Movie Watcher Says:

    I guess this is part of the tough image Rihanna’s trying to adopt. Doesn’t seem to be working.

  13. 13
    bon temps Says:

    She can’t be serious….

  14. 14
    yummy Says:


  15. 15
    tal Says:


  16. 16
    nativenyker Says:

    Shesure is working hard for the $.

    Rants, Thoughts & Merde

  17. 17
    etro Says:

    She looks like a Rooster.

  18. 18
    oseary Says:

    Yeah, it’s pretty ridiculous.
    All she’s doing is traipsing around in her underwear and sexualizing a big gun.
    I guess the new director didn’t help.

  19. 19
    my3cents Says:

    I think they give her what she can handle. Lots of repetitive lyrics. She does alright with similar beats.

  20. 20
    gemini Says:

    Is she supposed to be commanding an army?

  21. 21
    Dan Says:

    She has nice breasts but she looks like a transvestite.

  22. 22
    ann Says:

    TOO EMO AND IT SCREAMS SEX TOO much… we get it…. she thinks she’s sexy…

  23. 23
    powder Says:

    She seems to be emulating Ru Paul.

  24. 24
    GROSS Says:

    @gemini: YES, AN ARMY OF CLOWNS.

  25. 25
    GROSS Says:


  26. 26
    marissa Says:

    sh is hot :)

  27. 27
    Big Pimpin' Says:

    plz, plz, can we send her, megan fox, rose o’donnell, paris hilton, and maybe the kardassians on an island far, far away?! they are the celebs i find so annoying and a waste of space in Hwood.

    rhianna stop! you are finished! you suck! u can not sing, you can not dance.

    u bring nothing special or revolutionary to music!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    all your supid a** does it walk around half naked with an overflated ego!

  28. 28

    This woman wants to be a role model for abused women..Give me
    a break.. she has done nothing but ruin Chris Brown’s life..So What
    he beat her does she seem effected by it since it happened no …the
    minute she left the hospital she went home to the Bahamas and
    hit the night clubs she was not crouched in her house she was on
    the beach without a scratch on her… DOCTORED PHOTOS OR WHAT.


  29. 29
    Kelly Luv Says:

    Wow, how revealing

  30. 30
    Status quo Says:

    Why…? Rihanna, you are the next Lindsay Lohen. Yeah, you’re “hard” alright….trying too damn hard….

    So disappointed, she had so much potential.

  31. 31
    Shinobe Says:

    Eh.когда то она была очень милой,а сейчас совсем опустилась.

  32. 32
    emele Says:

    This girl is so annoying, I can’t stand her. Lady Gaga try hard!!!! I hope her latest album is a complete failure.

  33. 33
    So D sad Says:

    what’s with the taped up itty bitty t*ts..? What’s up with the all azz out soft porn video…why the shock route?…on h*ll it’s reinvented Rihanna, nm. she just getting the tools ready for Play boy.

  34. 34
    LikeMe Says:

    WOW, I really love this preview. It’s so nice… she looks gorgeous. This song is great.

  35. 35
    MUSIC EARS Says:

    rihanna is the lionized performer to beat!!!
    Moving on LIKE A VIXEN
    17th Woman of the year
    five Hot 100 number 1 singles, becoming the first of 2 female artists, joint with Beyonce , with the most number 1′s attained within the 2000s
    Her Believe Foundation and charities
    2.5million overseas downloads for 1 frigging song
    Serving as 1 of Barbados’ honorary cultural ambassadors.
    Havin haters who secretly love & dear to lie sayin she is not fabulous,while watching her life like 1 2 3
    and GORGEOUS

  36. 36
    Stone Says:

    She’s a very sick girl.

  37. 37
    MMA Says:

    @mickey: You’re too kind!

  38. 38
    wow power leveling Says:

    There is obviously a lot to know about this.

  39. 39
    ffxiv gil Says:

    To start earning money with your blog, initially use Google Adsense but gradually as your traffic increases, keep adding more and more money making programs to your site.

A Member of Townsquare Entertainment News | Advertise here