First Beyonce Heat Promo -- VIDEO
The sultry ad features an updated version of her cover of musical classic “Fever” and the possible slogan for the fragrance, “catch the fever!”
“I always asked myself, ‘If I could have my own scent, what would it be?’”, Beyonce told WWD. “I wasn’t worried about deadlines. It could have taken me three, four, however many years — this was my first fragrance, and I wanted to make sure that it was something I would love forever.”
Beyonce Heat will be available in stores this coming February!
Beyonce Heat: First Look