Taylor Momsen Launches the Material Girl Line!

Taylor Momsen performs at the launch for the Material Girl fashion line at Macy’s Herald Square on Tuesday (August 3) in New York City.

Material Girl, the new line from Madonna and her daughter Lourdes Leon, was launched exclusively in Macy’s stores across the country and on Macys.com on Tuesday!

Last week, new ads for the line featuring Taylor were released.

On September 22nd, Madonna and Lola, will also make a special appearance at the same venue!

10+ pictures inside of Taylor Momsen launching the Material Girl fashion line…