Katie Holmes: Scan My Shirt and Buy Life!
The organization, which held its annual Black Ball on Thursday (September 30), provides care and support for families affected by HIV/AIDS in Africa and India.
To join in on the cause, download the StickyBits or WiMO app and scan Katie‘s shirt. You can also text “KATIE” (or the names of the other celebs participating) to 90999 to make a $5 donation.
Said Alicia, “With the launch of our BUY LIFE campaign, I am confident less people will needlessly have to die because of lack of proper care which means more children will still have parents to raise them and guide them. I’m never more inspired, then when I’m doing this!”