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Rihanna: 'S&M' Video Premiere!

Rihanna: 'S&M' Video Premiere!

Check out the premiere of Rihanna‘s video for her hot track “S&M“!

“Cause I may be bad but I’m perfectly good at it. Sex in the air. I don’t care, I love the smell of it,” she sings. “Sticks and stones may break my bones but chains and whips excite me.”

For the video, Rihanna reunited with director Melina Matsoukas, who also worked on Ri‘s “Rockstar 101,” “Rude Boy,” and “Hard.”

WHAT DO YOU think of Rihanna’s “S&M” video?


Rihanna – S&M
Just Jared on Facebook
Posted to: Rihanna

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  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Tay

    @faye: because it may be sick, but men kind of like the whole, innocent girly thing. mix that with a little bit of sex & bondage, & you have every man’s dream.

  • Matthew

    Rihanna has no idea what she is talking about. Let her come to a couple of munches, a BD/SM event or two, learn what we are and are not. I have been a respected member of the D/s and BD/SM world for longer than I care to remember, please feel free to Google my screen name (SirWolfr1) if you think I am kidding. I am a well known writer and poet. This woman is going for the glitz and shock value, nothing more. Making this video no more makes her a member of the D/s or BD/SM world than if I rolled in grease and then called myself a mechanic. I wish her well in her musical career, but not at the cost of hurting or defameing the Community that I love so dearly and am so proud to call myself a member of.

    Wolf

  • alice simpson

    rihanna is so good ,this song is another proof

  • Chris

    I think that’s what hell looks like.

  • the one that has right

    Rihanna should make a new one when she s naked!!

  • Kathrine

    I wonder what younger children think when they wake up early on saturday mornings and watch this. and then on weekdays primary kids are singing her lyrics without realizing what filth their saying.
    I know sexy image sells and rihanna is full of talent, but how much sexual material do they have to include to promote their stars

  • roxanne bononcini

    Awesome!!! She is the hottest artist alive at the moment!! Much success to her and her team for such a creative video!!!!!!!!!!!

  • Liss

    Fantastic song off a fantastic album. Love the vid, lol!!

  • Ioni

    Really?

  • Michelle

    Young girls and boys will be watching this vid. It saddens me that the message they will get is that this is what it takes to be noticed or loved. Just plain sad. I wonder if these types of artists remotely consider their impact on children, especially young girls. They should have more class and respect themselves more. Talent doesn’t need to use sex to sell their music. They should do adult movies if they want to sell sex and be famous for that.

  • gadc

    hands down, the worst video i have ever seen, and Perez Hilton’s in it, star*ucker . the song is about dirty sado masochistic sex.. and its Rihanna walking a Perez Hilton dog ,check out the video for who’s that chick? . what this mess was supposed to be, …..

  • Funky Cat

    I think the cartoonish nature of the video and the way the video was shot downplayed or made a mockery of S&M…Madonna sang about S&M in her song “Erotica” but that video was seductive and edgy…this thing by Rihanna is nothing but a joke…Hated it….

  • Meg

    I don’t care what anyone sais I love that video!!! Rhianna is soooooo pretty and everyone knows it! Her skin is flawless she’s a great singer and well I think she’s really great. ;) xx

  • Dak

    I’d expect this kind of randomness from Lady Gaga, not Rihanna. Catchy song, just not what I was expecting in the video.

  • Laura

    Niceeee song

  • remix
  • FREE SPIRIT

    ion know wy its blocked on youtube, the video aint evn dat bad. it’s cute actually. mayb im jus too young ta undastand, but i thot it wulda been more raunchy….vulgar….

  • FREE SPIRIT

    ……and dark

  • FREE SPIRIT

    ….. and dark

  • ?

    i love rihanna but this video is just embarassing. I love her and still do, she is full on amazing! but seriously, please rihanna, do a new music video for it. You look cheap and horrible and your beautiful!

  • Sydney

    Pause at :39.

    That dude wrote down Illuminati, am i wrong?

  • Sydney

    Pause at :39.

    That dude wrote down Illuminati, am i wrong?

  • geo

    I was expecting it to be naughty and dark and dangerous, but it’s pink and lollipops.
    I love Rihanna, but not keen on the song or video at all.

  • mia

    that whoever directed this ripped off David LaChapelle, and he’s right to sue Rhianna. she should have done some homework on the art direction before putting this on air.

  • Eric

    good video but i think shes doing this to keep up with lady gaga never seen rihanna like this before

  • Kelsey

    I love this video! there is nothing in it that you wouldn’t see on local tv. whoever thinks this video is too revealing, riskayyy, or whatever, you can suuuck it!

  • jasmine

    SSSSSSSSSSSSSSSSEEEEEEEEEEEEEXXXXXXXXXXXXXXXXXXYYYYYYYYYYYY &&&&&&&&&&&&&&&&&&&&&&& HHHHHHHHHHHHHHHHHHHHH OOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO TTTTTTTTTTTTTTTTTTT

  • jasmine

    @whatever: NOT REALLY SHE IS HER OWN PERSON UR A HATER

  • curlygirlie

    love it! so sexy…. i will be stealing some of these looks for an upcoming photoshoot!

  • http://api.twitter.com/p_receiver.html Kia

    UGHHH SHE IS SOOOOO CRAZY AND WILD AND FUN I LOVE HOW WITH EVERY ALBUM SHE REINVENTS HERSELF BUT IN SOME ELEMETS SHE STAYS THE SAME!!!!!!!!!!!!!!!!!!!!!!! SHE’S GORGEOUS AND SEXY ELEGANT CLASSY BUT SHE’S NOT AFRAID TO SHOW HE DIRTY SIDE SHE EXACTLY WHAT I ASPIRE TO BE I LOVE HER

  • Adalid

    Rihanna es la Princesa de los illuminatis. En todo el video se muestra eso, en la parte donde los reporteros escriben: Princess of the illuminatis. Cuando aparece en la pared de Periodicos se muestra lo mismo: Princess of the illuminatis. Lo veran, si observan detenidamente.
    Para recordar a qué nos estamos enfrentando, traduzco a continuación un texto escrito por William Cooper en 1998, asesinado en extrañas circunstancias en 2001 antes del atentado de las Torres Gemelas y después de haber predicho el atentado meses antes de que se llevara a cabo
    illuminatis Es el nombre adoptado por los miembros de una sociedad secreta fundada por Adam Weishaupt en 1776.
    Los documentos revelan como el real objetivo de los Illuminati la elaboración y propagación de una nueva religión popular y, en el campo político, el establecimiento gradual de una república democrática universal.
    Pueden saber mas en esta pagina :
    http://trinityatierra.com/2008/09/06/illuminati-con-que-nos-enfrentamos/

  • kerry

    not that bad , but its still messed up.
    you think this is bad look at who owns my heart by miley cyrus

  • WHAT DO YOU THINK

    It looks like a sex tape. The song is good but they could not find a different type of video to express the song. Not all song have to be sexual, but it does have to send right messages. This song doesn’t send the right message to our youth.

  • douggie

    RIHANNA’S CREAMPIE

  • Dowanna Tellyu

    BETTER THAN BRITNEY’S VID FOR SURE!!!

  • Someone =)

    I don’t really like Rihanna but thats no reason to hate on her,I like the non-whoreish clothes that she wears,the newspaper dress is nice =)

  • kacey

    Finally some1 is telling it the way I feel. Mmm sex in the air, I can just smell it now. Anyone have their whips & chains out for me?

  • J

    I understand those who talk abt the whole sex sells thing being blaze. However, as someone in the same age range as Ms. Rihanna I appreciate this tasteful approach to a XXX topic. Humans are sexual beings. We like sex. If you don’t like this display of sexuality that’s fine, but others, like myself, love it.

  • Dallia

    She is very beautiful and sexy with all the colours:X:X
    i like it very much!!

  • Sharlene

    This video REALLY gets my attention and I’m a girl :P very sexy, particularly when she’s tied up, wow!!!

  • sara abdul

    O.o i didnt Like it ……….. O.O

  • Mandy

    Gross. Thats really something her pubescent fans need to watch.

  • sasha heriit

    shit video, trying to be lady gaga but cant cut it.
    this isn’t music any more
    sad really

  • Alicia Harmon

    This video is so kute it fits so perfect with the song she did it this time!

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