Top Stories

James Franco: '7 For All Mankind' Video Preview!

James Franco: '7 For All Mankind' Video Preview!

James Franco and model Lily Donaldson snuggle up in this behind-the-scenes look for 7 For All Mankind‘s Spring 2012 campaign.

Leaked behind-the-scenes footage from the shoot, which took place in Los Angeles over the weekend, can be watched below. The 33-year-old actor directed and photographed the jeans brand’s campaign – print and video components will be released around March.

“People are used to movies being told in a certain way,” James has shared. “It has an emotional arc and there’s a beginning, middle and end. But in a fashion campaign like this, you have some of those elements — actors and performers and a set and wardrobe — but you don’t have the burden of telling a story in the same way or attracting audiences in the same way. So you can use all the elements from a film but explore it in a new way.”

Devendra Banhart is also rumored to be attached to the campaign, most likely providing the music for the filmed segments.









James Franco: ’7 For All Mankind’ Video Preview!
Like Just Jared on Facebook

JJ Links Around The Web

Instagram
  • Jenelle Evans' fiance Nathan Griffith was arrested for domestic violence- US Weekly
  • Nick Gordon will make an appearance on Dr. Phil- TMZ
  • Watch Qaasim Middleton sing "I Wish" on American Idol- Gossip Cop
  • Watch Ryan Beatty do a karaoke version of "Uptown Funk"- Just Jared Jr
  • Lisa Rinna attacks Kim Richards over Harry Hamlin- Radar
  • Kim Gordon opens up on divorce- Huffington Post
  • Read a review for Salma Hayek's film Everly- Lainey Gossip
  • Watch Conan O'Brien get drunk in Cuba- The Hollywood Reporter
A Member of Townsquare Entertainment News | Advertise here