Adam Levine Launching Fragrance for Men & Women
Adam Levine has his sights set on scents!
The 32-year-old Maroon 5 frontman and The Voice coach is launching his first fragrance in May 2013.
222 by Adam Levine will reflect Adam‘s “personality and style,” according to a press release, and will be sold in 1.0, 1.7, and 3.4 fluid ounce bottles ranging from $36 to $65 in both men’s and women’s varieties.
“Adam is a performer with tremendous charisma – both on stage and on TV. Endeavoring to capture that in a bottle has thus far been very exciting and we’re certain the final products will be even more so,” ID Perfumes chairman and CEO, Ilia Lekach, shared.