Mary-Kate & Ashley Olsen: Superga Opening Launch!
The 25-year-old fashion designers celebrated the Italian sneaker brand’s first American store in Soho, where they met up with shoe designer Steve Madden.
“I’ve always liked Superga. When I went to Italy as a kid I saw girls wearing backpacks with Superga,” he told Fashionista.
“I thought it was really cute. I thought it’d be great. And so I said [something] to Ashley Olsen … and she goes ‘I love Superga.’ I said I’ll get it for you, I’ll bring it to America and you’ll be my creative director. So that’s how it happened,” Steve added about their collaboration.