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Joel Kinnaman: H&M's New Menswear Face!

Joel Kinnaman: H&M's New Menswear Face!

Joel Kinnaman is the new face of H&M‘s menswear line and his campaign images have been released!

The 32-year-old The Killing actor will be featured in the fall campaign shot by famed video director Jonas Åkerlund. The video will be available on hm.com on October 5 and an edited version will be aired as a TV campaign.

H&M makes it easy for a guy to look great every single day and create a personal style,” Joel said. “Their men’s collection always gives me a choice of how I want to dress, whether it be sharp in a suit and polo-neck, or more relaxed in jeans and a tweed jacket. That’s why I’m so happy to be the face of H&M this season.”

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9 Comments

# 1

So good looking,, I love Swedish men!!

# 2

Grattis Joel :)

# 3

H & M really? He’s like a poor man’s Alexander Skarsgård. lol

# 4
DanishTina @ 08/17/2012 at 2:27 am

WTF, the Swedes are everywhere these days! LOL! It’s like the Swedish conspiracy ;)

# 5
cindeeelooo @ 08/17/2012 at 3:49 am

joel for “5o shades of grey” movie!!!

# 6

He is very good looking but … why not on these photos?

# 7

Bill Skarsgard, brother of Alexander, is also part of the campaign.

# 8
lafamepoma @ 08/17/2012 at 2:18 pm

H&M is from Sweden of course they get the famoous Swedish actors, but BTW thanks so much they’re very handsome all

# 9
Michelle porto (Brazil) @ 09/26/2013 at 2:59 am

beautiful perfect powerful <3

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