Top Stories

Rihanna: 'Diamonds' Video Premiere - Watch Now!

Rihanna: 'Diamonds' Video Premiere - Watch Now!

Check out the premiere of Rihanna‘s video for her single “Diamonds”!

“#NAVI #DiamondsVideo #TODAY 6:55p EST @MTV Diamonds goes LIVE WORLDWIDE!!! Make sure we all watch it together!!!” the 24-year-old singer tweeted about the premiere of her vid, which was directed by Anthony Mandler.

Rihanna performed “Diamonds” and her new song “Fresh Off The Runway” at the 2012 Victoria’s Secret Fashion Show last night. Make sure to check out all the pics and tune in to CBS on December 4 to watch the performance!

Pictured inside: Rihanna receiving a gift from a fan outside of her hotel on Thursday (November 8) in New York City.

WHAT DO YOU THINK of Rihanna’s “Diamonds” video?

Rihanna – “Diamonds”
Just Jared on Facebook
rihanna diamonds video premiere watch now 01
rihanna diamonds video premiere watch now 02
rihanna diamonds video premiere watch now 03
rihanna diamonds video premiere watch now 04
rihanna diamonds video premiere watch now 05
rihanna diamonds video premiere watch now 06
rihanna diamonds video premiere watch now 07

JJ Links Around The Web

  • Donald Trump Jr packs on the PDA with new girlfriend Kimberly Guilfoyle on vacation in France - TMZ
  • Dove Cameron mourns the loss of her cat - Just Jared Jr
  • RHOA star Kenya Moore is showing off her growing baby bump - TooFab
  • Transgender artists praise Scarlett Johansson for leaving Rub & Tug role - The Hollywood Reporter
  • The cast of The Flash is sharing their super cute baby pics - Just Jared Jr
  • patri

    Love it!

  • ZIJA

    Omfg!! Love this video!!!!!!!!!!!!!!
    OMG RIRI!!!!!!

  • ShineOnYouCrazyDiamonds

    Unresolved Childhood Issues.

  • AMY

    I thought whites hated blacks cause Obama won!

  • AMY

    I come up with the best comments! :D

  • ShineOnYouCrazyDiamonds

    @AMY: I think you have unresolved childhood issues too……………best comment!

  • next

    wow, pretty boring video! And secondly she has so many young fans and always showing videos or posting pics of her enjoying “smoking” is such a wrong, wrong, wrong message. The image she portrays gets worser and worser. And why pushing out so many albums. i can hardly assume this is quality music.

  • JT

    Her fingers looked very old and are ugly.’ Shine bright like a diamond’
    Didn’t see the brightness. the video is dark like she is suffering and is very sad. This video looked like one of he old videos. Nothing new. I expected more.

  • AnnmarieZ

    Could she just go away for a while please!!!!!!!!!! Enough!

  • adub


  • gossipguy

    her face looks flawless with the blueish lights idk i love this video and song

  • Green

    Love her voice and all her videos where she isn’t wearing a topless see-thru dress.

  • XxXxX

    WOh, all the hype for THIS?? Really? I was expecting so much more…….. I actually like the song, it grew on me lately but…. Seriously, she could have done a much better video. Like, I don’t know…. Giving the reason why she says shine bright like a diamond ? Or have stunning outfits? I don’t know….Something more memorable? This was lame and boring.. Even her old videos such as Hard, Man Down, Rude Boy, any other vid is more exciting than that.

  • XxXxX

    Her hand looks ugly. And after watching this video …… now, I’m depressed.

  • P

    Whether you like her or not for the choices she makes, she definitely seems more at peace with herself. Calmer. That’s a good thing!

  • Jiselle

    Videos don’t always have to be flashy with dance sequences…yes the song is called Diamonds but maybe she wanted something calm and not as cliche as wearing flashy outfits to portray shine. The video is a lot more peaceful than her other videos and different from what she usually does. I really like it.

  • Jiselle

    It’s not her responsibility to refrain from smoking in her videos. Her young fans have parents that are responsible for monitoring what their children watch. Does she smoke a lot? Yes. Should she tone it down? For health concerns, maybe. Does she have to stop as an obligation to be a positive role model for her younger fan base? Absolutely not.

  • boo!

    Is that Chris Brown’s arm she’s clutching to? It looks like his tattoos. I am such a troublemaker, lol.

  • dessy

    says diamonds 38 times in the song

  • Nano

    This song is about drugs, clearly… Shine Like a Diamond… Check Google if you don’t believe me…

  • Olivia

    I love the song (thanks Sia) and the video too, nothing vulgar for a change. I wish she would start to write her songs her name is nowhere is the credits of Unapologetic

  • LaCroix

    no matter what topic she sings about all I think is she is referring to Chris in each song..

  • hm….

    great song and great video, shes beautiful

  • me

    if the album has this layered deep sound…she will dominate.

  • Huda

    Disappointed was expecting much more

  • NRov

    Really in depth, anyone who says they are disappointed does not understand the meaning behind the video. This is her and CB’s relationship rekindling. Holding onto a mans tattooed arm…the house that was a mess being put back together, the horse fallen but able to rise with the help of their loved one, the scene of burning in the end…anyone who is a fan of Rihanna gets this. Great video! Let it be Beautiful!