Top Stories

Adam Levine: Fragrance Launch Event!

Adam Levine: Fragrance Launch Event!

Adam Levine attends the launch of his signature fragrance on Wednesday (February 6) at the Premiere Fragrance Installation in Los Angeles.

The 33-year-old Maroon 5 singer’s new scent will hit Macy’s stores later this month. He recently chatted with WWD about the process of making the product.

“I didn’t want it to be another bulls–t celebrity fragrance that I was hocking, that I didn’t believe in,” Adam said. “At the end of the day, I can definitely say I wanted to change the perception of that. On paper, I’m not a fan of the [genre], but I got excited having conversations with ID Perfumes.”

“I wanted to do something understated and elegant — something that people I revere in that world, like Tom Ford, would do, and something I’d be attracted to,” Adam added. “I like basic fragrances. I didn’t want to smell like a department store. And there’s an intimacy level that you have to think about. You don’t really want someone to smell you unless they’re really close to you.”

Like Just Jared on Facebook
adam levine fragrance launch event 01
adam levine fragrance launch event 02
adam levine fragrance launch event 03
adam levine fragrance launch event 04
adam levine fragrance launch event 05
adam levine fragrance launch event 06
adam levine fragrance launch event 07

Credit: Christopher Polk; Photos: Getty
Posted to: Adam Levine

JJ Links Around The Web

ABC
  • A former Bachelorette star announced she's pregnant - US Weekly
  • See a photo of Prince Harry on Splash Mountain - TMZ
  • Captain America stars meet a sick fan - Gossip Cop
  • Bella Thorne and Gregg Sulkin celebrate one year anniversary - Just Jared Jr
  • There's a scandal in the Sister Wives family - Radar
  • Kendall & Kylie are writing another book - Huffington Post
  • The show must go on for Celine Dion - Lainey Gossip
  • Elijah Wood clarifies talk about child sex abuse in Hollywood - The Hollywood Reporter
  • Emily

    Idk who z is I missed that whole memo. As far as the snitch thing goes I can respect that. :-)

  • sara

    @Unknown: adam would really like his shit put out by someone like you. if you were so close you wouldn’t be here! thanks for outing the cousin if that’s her name. who the hell is z????? Sara is my name!!!! maybe you should post your’s then adam would know which rat was ratting him out. if any of it’s true!!!!

  • bliss

    @Unknown:

    welcome back unknown your comments are always full of information i would love to learn one day about bee bad fact lol she always seems like a sweet girl but all good looking people have something to hidde

  • Christina

    Wow, I have missed alot since this morning. Glad unknown is back so we can get facts straight. I didn’t know that Adam and Behati have been over for 3 weeks. Still wondering why the hasn’t the media gotten on this, and why was she at the SNL taping? If they are done, THANK GOD! Adam needs to be single for a while and work on himself for a bit.

  • KSB

    @sara sorry girl (Unknown) sources always add up and her information is always useful. So this my dear is a loosing fight unless you have proof. Not saying your lying you just gotta have proof with us girls

  • Christina

    @KSB: Thank you, @sara has no proof and @unknown has been proven right before, so I’d listen to her more than @sara. Just wishing they would announce that to the public!!

  • http://twitter marley06

    @Christina: i dont think its true that adam and behati are over. behati will never want to get rid of him. she’s very much into him…but i agree with u, if the rumor is true, i will be one of the people who will feel happy about it. yeheeeey!

  • KSB

    If its true im gonna throw a going away party for her ass your all invited lol

  • Christina

    @marley06: I’m kind of wondering if its true. I mean she wasn’t there for his fragence launch, she won’t be with him for the grammy’s (he is taking his mom, how sweet) and they haven’t been seen together since the SNL so I’m starting to think that maybe they are over or at least at the beginning stages of getting over, which is praise on both ends. Hopefully she isn’t on tour with him, which I doubt his band mates will let that happen (they can’t bring their girls, neither can adam). So I’m crossing my fingers that JJ will post a Adam/ Behati split very soon……

  • KSB

    Christina you beat me to it lol I was gonna post Adam was taking his mom to the Grammys.

  • Christina

    @KSB: Sorry, but i was so excited Behati wasn’t going to be there, I had to share the good news!!

  • KSB

    @Christina: hahaha! !! Yup, and how is it NY fashion week but now she’s in Miami, WTF is she doing with herself. Maybe she’s getting some comfort from friends. Idk ugh! Adam be done with her plz. I want to see him either with a woman who has a lot going for herself or him just single.

  • http://twitter marley06

    @Christina: wow! really?he will be taking his mom with him on grammy’s. is that confirmed? im so happy :)… i will faint if behati will be there,lol.

  • http://twitter marley06

    @KSB: did u read this somewhere. made me feel excited if that’s true. im so tired seeing behati clinging on him everywhere he go.

  • yum!

    Adam is HOT!!!!

  • KSB

    @marley06: yes she posted a pic of her on some swing and hash tagged it Miami

  • Lauralove

    @KSB: He is the perfect man for a STRONG, SUCESSFUL and INDEPENDENT WOMAN who buys Romantic gifts at AthenaToysDotcom

  • KSB

    @Lauralove: what is that? ? Never heard of that site

  • Anonymous

    This is fascinating! More Adam relationship info please–love him!

  • sara

    That girl was at his thing tonight. Went and paid to see him. It was the same girl but her hair was different. I seen her behind the stage w/ others waiting.

  • Debra

    @Unknown: Thanks for your informations, you always have right info.

  • Curious

    @unknown: How old is his cousin? Is she just starting college or going to grad school?

  • SharingIzCaring

    @Unknown you say Adam is single but people who went to the fragrance launch say different. @Sara you have got to be delusional if you think we are going to believe you. You have no names no pictures and no credible sources. To me it looks like you just want to stir the pot. @ksb where are you getting your info from? You guys are obsessing over the wrong things. This is turning in to that whole they broke up rumor that proved EVERYONE wrong.

  • KSB

    @sharingiscaring anything I need to know I find on the internet anything I want to know I come on JJ. Any only Adam and Behati really know what’s going on in there relationship we are only speculators from the outside. And im sorry sweetie pictures tell a big story with these two. No they may not be broken up but that’s YET, and Adam is supposed to be in NYC today may behati will surface who knows

  • bliss

    @KSB:

    behati is in miami and i think it’s over between them ; she used to always retweet all his tweets and she stoped , my friend was joking yesterday and told me may be she went there to chase leo

  • Jess

    They’re broken up. That relationship had been dying for a while now. Phase get past it already. No one here is bringing photographic or recorded proof. 90%

  • Gina

    They’re broken up. That relationship had been dying for a while now. Phase get past it already. No one here is bringing photographic or recorded proof. 90% of what Unknown has said is b.s. I expect her to get defensive at this comment because that’s how she gets when she knows she’s wrong. Adam will never publicly acknowledge breaking up with Behati because he never publicly acknowledged dating her in the first place. So, if I were any of you, I wouldn’t hold my breath waiting for that to happen.

  • SharingIzCaring

    Are Jess and Gina the same person or are your post coincidently the same hmmmm…..

  • KSB

    Well Idk @unknown personally or anyone on this board for that matter but from what I have read from others her credibility seems legit. Half the time I go off intuition with Adam and its always right. Btw everyone on here has an alias so who cares. I would love to interact with some off this board butthe Z and Merby and Jenn ppeople lead me to think that’s a bad idea

  • KSB

    Btw @Gina you were dead on with him acknowledging or denying her

  • KSB

    I have a question why is Marleys name in blue and ours in black? ?? Does that mean something

  • Christina

    @Gina: This is true he never publicized that he was dating her but she did so she is going to have to come out and say that they are over. It’s good she’s in Miami and not in NYC where Adam is(still thought he was in LA because the meet and greet was just last night in LA). The longer these two stay away from each other the better it is for both of them.

  • KSB

    @christina I agree but it would be better for Adam because she doesn’t want to do anything with her life and all she’s doing is bringing him down

  • michelle

    I’d back @sara up. There was a woman with Shawn yesterday off on the side of the stage. She didn’t look like fam. I bought the fragrance for my daughter’s birthday so she had her pic taken with Adam.

  • KSB

    Correction, Adam is not in NYC if your in nyc and your the first 300 to buy his new fragrances today you have to come back ok n 2-15-13 to do the meet and greet. I think thats stupid but oh well

  • Emily

    I have been watching the grammy coverage and what bugs me is when they act like only Adam is nominated. Umm hello Maroon 5 is nominated. AAnyone know whats been going on with Michael Levine lately? ?

  • Christina

    @michelle: First off, who is shawn (new marooner so i don’t know everyone) and this girl could have been rozzi crane who is now on tour with Maroon 5.

    @Emily: Adam is the main spokesman for the group as the lead singer so thats why the media attacks him but I do agree they should acknowledge the others. And Michael is playing in Rent in LA.

  • Christina

    @KSB: I think drugs and lack of modeling jobs is killing Behati, but VS still hasn’t dropped her. I think it will hit her when VS does. But I think Adam is tried of her and her clinginess and if what @unknown said is true which I trust her enough to believe it, then YAY! But we need proof that they have officially broken up. But there has been so many clues(can’t think of a better word) that they are done but we just don’t know.

  • KSB

    Shawn is Adams assistant. An I agree we need proof. Behati ruined my effing day. I saw some VS valentine video and she was like When I say I love you what I really mean is just that I love you. Of course I threw up in my mouth a little lol. After that there went my day

  • KSB

    VS is like the only job she relys on. I never see her doing anything else. Unlike the last GF and Annes a cover girl. I always see her in mags, tv event’s. I guess its hard for adam. it’s like he can only date peoplif he date a fan then he runs the risk of that person being completely psycho if he tries to do something or is around a girlthat’s 1 of the main reasons why he doesn’t date his fansbut he should be more selective and get to know the person before he just jumps in a relationship

  • Christina

    @KSB: I agree it would be hard for adam to date outside of the realm of celebs because they know what he’s going through with the fans and all that stuff but I agree he needs to be better selective with the girls he dates, I think he needs to stay single for a while and work on himself first. He’s not ready for a family yet so why date someone for so long and just break their hearts when he could just causally date and see where things lead. I know he hates to be alone but sometimes it happens. Oh and VS is probably not going to keep Behati, not with her weight and some of her fashion choices. and thanks, I didn’t know shawn was the assistant but its good to know.

  • Adam=tina

    if those rumors are true, I think he is really waiting for his true love…
    He always gets happy when he sees her, when they mention her.

  • KSB

    Xtina is in a committed relationship. And she has a kid. Adam doesn’t want kids right now let alone be a father to someone else’s.

  • Emily

    Looks like our boy was dining at the Mustard Seed Cafe ALONE!!! Yesterday, cant say im not happy about that WHOO HOO

  • Christina

    @Emily: Where are the pics of that? and I agree YAY!!!!!!!

  • Emily

    There on tumblr I also saw them on Twitter you can hash tag Adam Levineand they come up. He has on a blk sweater with jeans and a blk capon. HHahaha just his everyday atire

  • Adamtina

    that’s true, it’s too late for adamtina, she seems inlove with his bf..

    But only xtina has put Adam in his place, and think about it people, if he broke up with the gf, ..

    it could be because Adam likes someone else..
    .

  • Emily

    Not that Adam and xtina wouldn’t make a cute couple, its just neither one of them would tolerate each others ego. Adam is childish and xtina is uptight. It just wouldn’t work. They would be great sex partners but that’s it lol

  • bliss

    @Christina:

    here is the pic found it on twitter he is looking yummy :)

    https://pbs.twimg.com/media/BCp89caCMAAaoDV.jpg

  • Emily

    @bliss thanks, im on here mostly through my phone and can’t post links

A Member of Townsquare Entertainment News | Advertise here