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Robert Pattinson: Dior Homme's Newest Face!

Robert Pattinson: Dior Homme's Newest Face!

Robert Pattinson has just signed on as the new face of Dior Homme fragrances, the brand has confirmed!

“The House of Dior is delighted to announce that actor Robert Pattinson is to be the new face of Dior Homme fragrance,” the fashion house said of the 27-year-old actor.

“He has since proven the scope of his acting talents by choosing films as varied as Remember Me by Allen Coulter, Water for Elephants by Francis Lawrence, in which he starred alongside Reese Witherspoon, or with his role as Bel-Ami, the famous Maupassant character,” the statement continued.

“Today we are excited to announce that he will join the privileged circle of Dior faces. Photographed by American artist Nan Goldin and filmed by French director Romain Gavras, this new Dior Homme communication campaign is currently broadcast exclusively in Europe (except UK) and Asia (except China and Japan),” the statement concluded.

We can’t wait to check out his campaign!

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97 Comments

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# 1

3, 2 1,!! First, I won!

# 2

‘the scope of his acting talents’ …… *giggles*

# 3

WHAT? Didn’t he scoff at male celebs who do fragrance campaigns? Said they are selling out etc. HYPOCRITE!

# 4

@Grace: @Grace:

He also expressed how wary he is of being overexposed/.clearly that’s changed too!. Strange choice for somebody doing everything he can to be seen as a serious actor.

# 5

Why would I buy a fragrance from a dude that doesn’t wash his hair,behind,or clothes. What is it BO in a bottle.

# 6

He holds no appeal to me, find him so feminine, not manly at all. Funny they would mention 3 movies that totally bombed which indicates that his “scope of acting talents” likely has no audience beyond the Twilight movies.

# 7

“He has since proven the scope of his acting talents by choosing films..”
They’ve all flopped lol.

# 8

Rob is a great spokesman. Beautiful inside and out. Can’t wait to see the ad.

# 9

Great! At last. We have known about it for 6 months, and now it’s official. Looking forward to the film commercial, the photos, etc… Love Rob!

@Rachel: Rob’s being chosen by amazing Directors. *giggles*

I like Rob but this seems totally not what he’s about. He seems to be getting more and more showbizzy, hanging out with Katy Perry and her LA clubbing friends. I started liking him because he was different and refreshing compared to Hollywood actors. Still, i guess it’s hard to stay the yourself in that town. It’s so fake and everything revolves around money and selling things :(

@Grace: No, he did say he wasn’t sure why men would do a fashion campaign, but I think he learned that while representing a great brand it helps with other goals.

I see this story will have Kristen Stewart’s Fan haters in full hater/minion force. Way to go, KS FANS!

Not.

@laly:
He got excellent reviews for Cosmopolis, so it’s an important start. And he is going to be in Cronenberg’s next movie.

@Evan: Rob’s known Katy a long time since before they were famous. He’s not typical Hollywood and is as down to earth and genuine as you can get. Dior has a good man representing them.

He said he was overexposed during the height of the Twilight mania, and he said that he won’t launch his own perfumes, clothing line, nothing about being the face of a big fashion house like Dior

I like te selection of stars working for Dior – Charlize Theron, Natalie Portman, Keira Knightley, it’s time for a young male star

He’s so obvious!!! Desperate for attention. No wonder why he’s only loved by little teenage girls.

@Justme: Remember Me & Water for Elephants did not bomb. Bel Ami did, but you could look at the biggest actors and find their own bombs. Rob’s working with amazing people and liked by many. And he’s manly in a gentlemanly way which is classic.

And the Oscar winner Jen Lawrence! He is in a good company.

Hey Lauren, chill out defending your boy. People are allowed to have their own opinions. Not everyone is a twihard or in love with rpattz, step outside your bubble!

Can’t wait to see the Dior ads. Rob’s going to look fantastic. This is a really good way for him to take control of his image and move forward in his career, while maintaining a high profile. A really intelligent decision. You go Rob, onwards and upwards.

this is so weird, never ever would have thought Rob would be into this kind of thing. He said he doesn’t even wash his hair most of the time lol. Wonder how much he got paid?

He was joking about the hair, geez – do you believe in everything you hear? No sense of humour at all? o.O

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