Lady Gaga Launches New Product Line - For Pets!

Lady Gaga remains unusually low key and covered up as she and her bodyguard go for a stroll on Friday (May 29) in Westwood, Calif.

The 29-year-old singer just announced that she will be launching a pet product line that will craft “quality, functional and purposeful products” that are just as creative as Gaga herself. The product line will also include an organic, grain-free pet food line. And on top of all that, a portion of proceeds will go to local organizations that work with pets.

“This is not just about crazy outfits for dogs,” Gaga‘s manager Bobby Campbell told Billboard. “It’s about giving pet parents and pet owners a fun and creative way for protecting their pets, as well as fun clothes to display on Instagram (because Gaga loves doing that).”

Gaga teased the reveal by posting several photos on Instagram of her cute pooch, a French bulldog named Miss Asia Kinney. The pup can be seen dressing up, reading Vogue and getting a massage.