Top Stories

Sarah Jessica Parker & Jordache Denim Brand Team Up

Sarah Jessica Parker & Jordache Denim Brand Team Up

Sarah Jessica Parker just signed as the new face of the American denim brand Jordache!

The 50-year-old Sex and the City actress will appear in ads shot by Michael Thompson for The Jordache Look and the Jordache women’s collection sold at Wal-Mart.

“An iconic celebrity with an iconic brand,” Jordache president Liz Berlinger described SJP to WWD. “[She's] a real person and she’s approachable.”

SJP added that the brand “has a rich history and I’ve been a fan of Jordache for many years.”

Previous Jordache spokesmodels include Heidi Klum and Elizabeth Hurley. The brand is known for its designer jeans that were popular in the late 1970s and early 1980s, including the high-rise, straight-leg silhouettes.

Can’t wait to see the designs!

Just Jared on Facebook
sjp jordache 01
sjp jordache 02
sjp jordache 03

Photos: WWD
Posted to: Sarah Jessica Parker

JJ Links Around The Web

AKM-GSI
  • Hillary Clinton blames "fake news" for losing presidential election - TMZ
  • Celebs react to Astronaut John Glenn passing away - Gossip Cop
  • Willow Smith dropped a surprise EP called Mellifluous - Just Jared Jr
  • Candace Cameron Bure is leaving The View - Radar
  • Dwayne Johnson shows off his massive muscles in the Baywatch trailer - Lainey Gossip
  • Is Pitch coming back for a second season? - The Hollywood Reporter
  • Lea

    She looks young and fat…. so they photoshopped the sh*t of this

  • olivermasters363

    Search J0bSite on the Net @mk9

    http://www.AuthorityNetlightHosts.com/skills/help...

  • PlayNice

    She looks awesome!

  • PlayNice

    I doubt you look as good as her.

  • kellyf

    Jordache is still a thing? I haven’t heard anything about this brand since 1991.

  • kellyf

    She is not aging well and she’s incredibly thin, although she’d probably look better if she hired a makeup artist that wasn’t determined to make her look like an alien by over lining her eyes. And they definitely added some meat to her legs in these photos. And just look at her hands and face in the last unedited photo compared to the first one.

  • Lea

    with that ridic photoshop…i doubt it too

A Member of Townsquare Entertainment News | Advertise here