Peyton Manning's Budweiser Product Placement During Super Bowl 50 Explained!
“I want to go kiss my wife and my kids. I want to go hug my family. I’m going to drink a lot of Budweiser tonight, Tracy. I promise you that,” the 39-year-old Broncos quarterback told reporters after winning the big game.
Head of marketing communications for Anheuser-Busch, Lisa Weser, clarified that they did not pay Peyton to make the mention.
“Hi Internet. For the record, Budweiser did not pay Peyton Manning to mention Budweiser tonight. We were surprised and delighted that he did,” Lisa tweeted. However, it has come to light that Peyton‘s mention gave the brand a $3.2 million boost!