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The Weeknd Drops H&M After Offensive Photo: I'm 'Shocked & Embarrassed'

The Weeknd Drops H&M After Offensive Photo: I'm 'Shocked & Embarrassed'

The Weeknd will no longer be working with clothing brand H&M after they published a racially charged photo on their website.

“woke up this morning shocked and embarrassed by this photo. i’m deeply offended and will not be working with @hm anymore…,” the 27-year-old entertainer posted on Twitter moments ago.

The Weeknd teamed up with H&M in early 2017. He modeled in their campaigns and also helped design pieces.

The brand issued an apology, saying, “We sincerely apologize for offending people with this image of a printed hooded top. This image has been removed from all online channels and the product will not be for sale in the United States.”

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Photos: Getty
Posted to: Fashion, The Weeknd

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  • J S

    Thank you Weekend.

  • Curt Noydb

    What a joke. This ad was not racist. Just one million snowflakes wake up having to find something to be “offended” by. Its a toddler’s shirt

  • Gina

    I’m sure all the white girls he dates have said & done worse lol.

    All jokes aside, H&M is disgusting for that photo.

  • wearing

    it’s people like you who complain the most. and then you call others snowflakes. maybe you should go ahead and only comment on matters you know about. I’m sure if there was a shirt that mentioned crackers with a hillbilly child, you’d whine like there’s no tomorrow.

  • jh7058622

    Oh shut up…

  • Rosie

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  • :)

    Grow up

  • Curt Noydb

    Better yet, don’t use any Blacks in ad campaigns. That way their “lil fweelings” won’t get hurt.

  • Gina Olivila

    Let’s stop by to see Armed Response and copy here web site >>> XMOVIEFOX.BLOGSPOT.COM

  • A.M.

    Stop posting these stupid scams here — no one gives a shit!

  • eternalozzie

    almost all clothing is designed by people outside the US that wouldn’t understand the racial implications of the shirt. The way retail works is buyers buy complete collections of clothing after seeing a few samples. H&M buyers probably never even saw this shirt until it was for sale. this shirt wouldn’t even be offensive outside the US as it is a geographically specific racial comment.