Travis Scott Redesigns Reese's Puffs Cereal Box For Collab With General Mills

Travis Scott is putting a new spin on the Reese’s Puffs cereal box.

The 28-year-old rapper just announced a collaboration with General Mills to design a limited edition box for the popular cereal.

While the actually cereal will remain the same, the packaging will take inspiration from Travis‘ Cactus Jack record label and his Astroworld album artwork.

The box features his La Flame action figure and some cacti over a brown background.

The cereal will be sold on Travis‘ online shop and will retail for $50.

Check out Travis posing with the cereal boxes…