Brock O’Hurn shows off his buff bod and lets his hair down while on the beach in a wetsuit for this new Icelandic Glacial Water commercial.
The ad pays tribute to the classic “Diet Coke Break” commercial that saw women in an office planning their morning breaks to watch a shirtless construction worker in action.
The new commercial shows the ladies (and a man) planning their breaks so they can watch Brock, an Instagram star famous for his man bun, strip out of his wetsuit after a surf session at the beach.
Watch below and see exclusive behind-the-scenes photos in the gallery!
Icelandic Glacial is #HotAsIce