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Tiger Woods: New Nike Ad Revealed (VIDEO)

A somber Tiger Woods appears in a new ad for Nike, out today.

In the spot (shot at his home course in Orlando), Tiger‘s late father, Earl, speaks to his son, saying, “Tiger, I am more prone to be inquisitive, to promote discussion. I want to find out what your thinking was. I want to find out what your feelings are. And did you learn anything?”

“We support Tiger and his family as he returns to competitive golf,” Nike spokesman Derek Kent said. “The ad addresses his time away from the game using the powerful words of his father.”

The ad debuted Wednesday at 6PM ET on ESPN and The Golf Channel.

Nike is one of the few corporate sponsors to stay with Tiger since his sex scandal. Companies like Gatorade, Proctor & Gamble, AT&T and Accenture pulled out of their endorsement deals.

Tiger Woods for Nike

Tiger Woods Arrives At Augusta National

Tiger Woods Answers Some Tough Questions

Tiger Woods Returns To Golf at The Masters

Tiger Woods will make his official return to golf April 8 at The Masters.

“The Masters is where I won my first major and I view this tournament with great respect,” the 34-year-old golfer said in a statement (via USA Today).

“After a long and necessary time away from the game, I feel like I’m ready to start my season at Augusta. The major championships have always been a special focus in my career and, as a professional, I think Augusta is where I need to be, even though it’s been a while since I last played.”

“I have undergone almost two months of inpatient therapy and I am continuing my treatment,” Tiger continued. “Although I’m returning to competition, I still have a lot of work to do in my personal life.”

“When I finally got into a position to think about competitive golf again, it became apparent to me that The Masters would be the earliest I could play.”

Tiger Woods Scandal Gets The 'South Park' Treatment

Gatorade Ends Tiger Woods Deal

Tiger Woods has lost yet another endorsement deal.

“We no longer see a role for Tiger in our marketing efforts and have ended our relationship,” Gatorade spokeswoman Jennifer Schmit said. “However, our partnership with the Tiger Woods Foundation will continue. We wish him all the best.”

Following AT&T and Accenture last year, Gatorade is the third company to part ways with Tiger since his personal life made headlines. Endorsement contracts with Nike, EA Sports, NetJets, Upper Deck and TLC Vision are all still active.

Tiger Woods Admits Affairs During Public Apology

Tiger Woods spoke out about his infidelity and apologized to his family, friends, fans and business partners.

Here are some highlights from Tiger‘s speech:

  • Elin never hit me that night or any other night. There has never been an episode of domestic violence in our marriage, ever.
  • Elin deserves praise, not blame. The issue here was my repeated, irresponsible behavior. I was unfaithful. I had affairs. I cheated. What I did was not acceptable, but I am the only person to blame.
  • I stopped living by the core values that i was taught to believe in. I knew my actions were wrong, but I convinced myself that normal rules didn’t apply…instead I only thought about myself.
  • I thought I could get away with whatever I wanted to, deserve to enjoy all the temptations around me. I thought I was entitled. Thanks to money and fame, i didn’t have to go far to find them. I was wrong; I was foolish. I don’t get to play by different rules. The same boundaries that apply to everyone apply to me. I brought this shame on myself. I hurt my wife, my kids, my mother, my wife’s family, my friends, my foundation and kids all around the world who admired me.”
  • Despite the damage I have done, I still believe it is right to shield my family from the public spotlight. I always tried to maintain a private space from my sponsors. When my children were born, we only released photographs so the paparazzi could not chase them. They staked out my wife and they pursued my mom. Whatever my wrongdoings, for the sake of my family, please leave my wife and my kids alone.
  • As I move forward, I will continue to receive help. Starting tomorrow, I will leave for more treatment and more therapy.
  • I do plan to return to golf one day, I just don’t know when that will be. When I do return, I need to make my behavior more respectful of the game.
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