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Harry Styles Debuts New Beauty Line Pleasing

Harry Styles Debuts New Beauty Line Pleasing

Harry Styles is launching something new!

The 27-year-old “Watermelon Sugar” singer is the cover star for Dazed‘s 2021 winter issue, where he discussed his beauty brand Pleasing, as well as what his career has been like after One Direction.

Click inside to find out what he said…

On his new beauty brand, Pleasing: “It’s starting with nail polish, because that was kind of the birth of what it was for. Me seeing a colour on a flower or a wallpaper or something and thinking, ‘Oh, I wanna put that on my nails.’ It was a fun little project, but during the pandemic, and when we eventually named it Pleasing, it felt like it was so much more than nail polish. I’ve always found that the moments in my life which have brought me the most joy are the small ones, whether it be, you know, the end of the night under the stars or a bite of food, or sitting with your friends thinking, ‘Oh, I’m never gonna forget this.’ It’s always those moments that I find have the longest-lasting effect on me, in terms of sparking something wonderful in me. I really think that the essence of Pleasing is finding those little moments of joy and showing them to people.”

On life after One Direction: “I was 16 [when One Direction started], I just kind of finished school and didn’t really know what it was that was happening,” he explains. “Everything was really new and exciting and I didn’t know how long everything was gonna last. It kind of became like, ‘Woah, how long can we keep this going?’ because I really didn’t expect any of this to happen. There was a time when I was younger, and I was in the band, when I would have been afraid for everything to have stopped. I didn’t necessarily know who I was if I wasn’t in the band. Now, the idea of people going, ‘We don’t like your music any more, go away’ doesn’t scare me. I think there was a time when it did. It gives me the freedom to kind of go, ‘Great!’ I’m not working from a place of fear. I’m working from a place of wanting to work stuff out, and try different things.”

On his acting career: “I like to challenge myself and do something different and movies are definitely where I feel most out of my comfort zone. I’m coming from music where I don’t think anyone really knows how it works, but I am somewhat in my comfort zone! But in movies, when I show up, I’m the new guy. I haven’t been [an actor] for a long time and that’s really cool, I feel like I’ve learned so much and life is about learning.”

On what he finds beautiful: “I don’t think being beautiful or feeling beautiful is about looking good. When people are happy and glowing, they’re radiating. And that’s what I think the products do, it’s about helping you feel beautiful. Hmm, when do I feel my most beautiful? I would say internally, when I’ve finished meditating or something… Or maybe when I’m asleep!”

For more Harry, check out Dazed.com.

Check out who Harry dressed up as for Halloween!

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Photos: Getty Images
Posted to: Harry Styles