Kevin Hart's Super Bowl Commercial for Sam's Club Shows Off New Scan & Go Feature

Kevin Hart is taking a scan.

The 42-year-old star appears in Sam’s Club’s 2022 Super Bowl ad, which premiered on Sunday (February 13).

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In the ad, he shows off the “Scan & Go” Sam’s Club app that allows customers to scan the barcodes of items and pay for it as they are going through the store to avoid a line.

He walks around feeling like a VIP, as one of Sam’s Club employees remarks that he is “doing it again.”

“The timing was right for us. Sam’s Club has had extraordinary momentum through our last reported quarter; in Q3 we recorded our seventh consecutive of double-digit comps and reported that membership is at an all-time high. It was time for us to highlight our brand on a bigger stage, and the biggest football game of the year gives us the perfect opportunity to reach an incredibly diverse audience of viewers,” said the company’s Tony Rogers in a release.

The release also notes that Kevin was part of the creative process behind the ad.

Be sure to watch all of the 2022 Super Bowl commercials as they air throughout the evening.

Watch the commercial…