Katy Perry Celebrates the Launch of De Soi, Her New Non-Alcholic Aperitif Line

Katy Perry holds a bottle of her new non-alcoholic aperitif De Soi while attending the official launch party.

The 37-year-old singer was joined by business partner Morgan McLachlan while attending the party on Thursday night (July 28) on the rooftop of HEIMAT in Los Angeles.

Inspired by the French ethos of pleasure with restraint, De Soi (de-swa) aperitifs serve as an elegant alternative to alcohol, but with better ingredients, feel-good natural adaptogens, low calories, and no refined sugar.

Katy said at the event, “De Soi is French and stands for pleasure with restraint. If you’re a matriarch, like so many of us are, it’s a delicate balance juggling all the spinning plates. It’s nice to have an alternative every once in a while, especially Monday thru Thursday, that can still give us a sensual, elegant, sophisticated, sometimes complex, experience. It’s wonderful to have everyone here, exploring this brand-new category that we’re at the forefront of and happy to expand further.”

Click through the gallery for more photos of Katy Perry at the event…