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9 Troubling Bombshells from Kanye West Exposé Involving Adidas Deal: Swastika Drawings, Hitler Praise, & More

Kanye West is the subject of a new exposé in The New York Times, which dives into misconduct allegations made against him during his time at Adidas.

The article also reveals how Adidas allegedly turned away from the misconduct for years, seemingly allowing it to happen while the company raked in millions of dollars from its partnership with the rapper.

Megan Twohey, one of the two reporters who broke the Harvey Weinstein story, is the author of the article. She was the subject of the movie She Said and was portrayed by Carey Mulligan in film, earning the actress Golden Globe and BAFTA nominations.

So, what do you need to know?

Browse through the slideshow for the biggest bombshells from the article…

Beyonce Partners with Balmain for New Collab After Parting Ways with Adidas

Beyonce and Adidas might have mutually agreed to part ways earlier this week, but the music star already has another fashionable collaboration in the works.

The 41-year-old Renaissance icon announced a partnership with Balmain to create a line inspired by her new album.

The fashion house’s creative director Olivier Rousteing announced the partnership on Friday (March 24) and revealed how it came together.

Read more about Beyonce’s couture collab with Balmain…More Here! »

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Beyoncé & Adidas Agree to Mutually Split Up After 5 Years

Beyoncé and Adidas are going their separate ways.

The 41-year-old Renaissance superstar and the lifestyle brand have “mutually agreed to part ways,” a source told THR on Thursday (March 23).

Their partnership first began in 2018, when Bey re-launched her Ivy Park activewear clothing line and developed footwear and apparel for the brand.

Keep reading to find out more…More Here! »

Kanye West Continues Calling Out Adidas by Declaring CEO Kasper Rorsted 'Dead'

Kanye West is continuing to call out brands and collaborators.

The 45-year-old “Flashing Lights” superstar made headlines after going after GAP earlier in the week on his Instagram, and now he’s targeting Adidas CEO Kasper Rorsted, declaring him “dead” with a fake New York Times headline.

On Thursday (September 1), Ye posted a fake newspaper headline that declared: “Kasper Rorsted Also Dead at 60.” The sub-headline reads: “I know what you’re thinking … who is Kasper? but even less importantly who is Kid Cudi?”

The caption of his post reads: “God Loves Us.”

Click inside to read more…More Here! »

Ninja Becomes First Pro Gamer to Be Signed by Adidas

Ninja just keeps getting bigger.

The 28-year-old pro gamer, also known as Tyler Blevins, has inked a brand deal with Adidas, making him the first-ever gamer to be signed by the brand.

PHOTOS: Check out the latest pics of Ninja

The deal is meant to demonstrate that the brand is interested in “supporting creators who show dedication to excelling in their field” in a statement to Engadget.

The announcement follows Ninja‘s recent headline-making move from Twitch to Mixer.

“No shortcuts. Only long days. Never let anyone tell you that you can’t catch your dreams. Choose your path. Put the TIME IN. I’m humbled, and excited, to officially announce my partnership with @adidasoriginals,” he wrote on Twitter.

Watch the announcement video inside…