It’s a massive party in Gucci‘s brand new ad campaign for Love Parade.
Gucci writes of the campaign, “Portraying the modern myth of cinema through a sequence of obsessions and desires, the campaign transforms into a tale of characters starring Beanie Feldstein, Deng Lun, Jared Leto, Jungjae Lee, Liu Wen, Miley Cyrus and Snoop Dogg.”
“I thought about how my mother raised me as a devout worshipper of beauty. About the gift of dreaming, which I cannot go without. About the aura of cinema, which generates mythologies.” This is why I chose Hollywood Boulevard,” creative director Alessandro Michele said of the vision.
Check out all of the Gucci images in the gallery of this post.
Watch the campaign film embedded below…