Frank Ocean Launches Luxury Brand Homer

Frank Ocean is getting into luxury.

The 33-year-old Channel Orange superstar launched a new company called Homer.

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The company’s first launch will include printed silk scarves, jewelry pieces crafted with 18-karat gold, recycled sterling silver, hand-painted enamel and American lab-grown diamonds, via Pitchfork.

The producers are designed in New York and handmade in Italy, and Frank Ocean did the photography for the products and catalog cover himself, along with collaborator and “Nikes” video director Tyrone Lebon.

The company’s name “represents carving history into stone,” according to the press release. The pieces are inspired by “childhood obsessions” and “heritage as a fantasy.”

In addition, a shop will open in New York City on Monday, (August 9), located at 70-74 Bowery, by appointment only.

For more details, head to Homer.com.

It was also just revealed that Frank Ocean is set to headline something huge!