Liam Hemsworth is Rugged as New Face of Diesel Fragrance

Liam Hemsworth is as handsome as ever in this first image as the new face of Diesel’s Only The Brave fragrance!

The 25-year-old actor was seen shooting a commercial for the campaign, which will debut across Europe in July, on Sunday (May 17) in Los Angeles.

PHOTOS: Check out the latest pics of Liam Hemsworth

“The brave one is characterized by his strength, his determination and most of all his ability to live life bravely on his own terms,” the brand’s Creative Director Andrea Rosso said in a statement. “I think that Liam embodies these qualities, I am happy to have him representing Only the Brave.”