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Gwyneth Paltrow: Boss Black Fragrance's New Face!

Gwyneth Paltrow: Boss Black Fragrance's New Face!

Gwyneth Paltrow has been tapped as the new face of Boss Black‘s Boss Nuit Pour Femme scent.

“To me, the Boss woman is driven, ambitious, and goes after what she wants, but she balances being strong and very feminine at the same time – characteristics that I strive towards in my own life,” the 39-year-old actress told WWD.

Gwyneth will be appearing in TV, print, and online campaigns for the new perfume, which is inspired “by the elegance and sensuality of the little black dress.”

“We are delighted to welcome Gwyneth Paltrow to the Hugo Boss family,” said Gerd Von Podewils, global marketing director for the brand’s fragrance. “She is the perfect complement to Boss Fragrances.”

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Photos: Hugo Boss
Posted to: Gwyneth Paltrow

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11 Comments

# 2

She looks like she’s wearing a wig in that pic.

# 3
APPLE BROWN BETTY @ 05/10/2012 at 1:26 pm

HAPPY BIRTHDAY TO U!!!!!!! HAHAHHAHA

LOVE,
WOULD U LIKE A NAIL FILE IN BIRTHDAY CAKE, FOR YOUR BIRTHDAY??????!!!!!!! HAHHAHAHA ONLY THE DARK SHADOW AND HAIRDRESSER KNOWS FOR SURE!!!!!!!!!! HAHAHHAHAHHA

# 4

@prancer: Yep, her hair does look fuller and the makeup is not very flattering. She looks washed out.

# 5

I think she looks gorgeuos and sexier than usual

# 7
surf's up @ 05/10/2012 at 6:51 pm

Dont’ wanna be mean but she’s so self-absorbed. Seriously. Not that talented but so ME ME ME. And weird attitude thinking she’s U.S. royalty.

# 8

Her hair looks better than usual but she’s starting to look old.

# 9

@hello:

yeah but she is almost 40. I am glad she doesn’t look pastic and desperate. she looks like a pretty almost 40 yr old woman. she is aging well I think.

gossip girl @ 05/11/2012 at 2:23 am

@someone: It’s hard to tell in that pic but in her more recent close-ups she’s looked puffy and botoxed at times. She may not have had actual surgery but she doesn’t seem to be aging 100% naturally either.

GP and Kate Bosworth are the most beautiful women in the world.

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