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Gwyneth Paltrow: Boss Black Fragrance's New Face!

Gwyneth Paltrow: Boss Black Fragrance's New Face!

Gwyneth Paltrow has been tapped as the new face of Boss Black‘s Boss Nuit Pour Femme scent.

“To me, the Boss woman is driven, ambitious, and goes after what she wants, but she balances being strong and very feminine at the same time – characteristics that I strive towards in my own life,” the 39-year-old actress told WWD.

Gwyneth will be appearing in TV, print, and online campaigns for the new perfume, which is inspired “by the elegance and sensuality of the little black dress.”

“We are delighted to welcome Gwyneth Paltrow to the Hugo Boss family,” said Gerd Von Podewils, global marketing director for the brand’s fragrance. “She is the perfect complement to Boss Fragrances.”

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11 Responses to “Gwyneth Paltrow: Boss Black Fragrance's New Face!”

  1. 1
    Jessica Says:

    brand new video

    http://www.youtube.com/watch?v=AXOxxwZ_iNo&list=%2Fwatch%3Fv%3DAXOxxwZ_iNo&list=UUS63ASDii9dJhtU3J4fwTUQ&index=0&feature=plcp

  2. 2
    prancer Says:

    She looks like she’s wearing a wig in that pic.

  3. 3
    APPLE BROWN BETTY Says:

    HAPPY BIRTHDAY TO U!!!!!!! HAHAHHAHA

    LOVE,
    WOULD U LIKE A NAIL FILE IN BIRTHDAY CAKE, FOR YOUR BIRTHDAY??????!!!!!!! HAHHAHAHA ONLY THE DARK SHADOW AND HAIRDRESSER KNOWS FOR SURE!!!!!!!!!! HAHAHHAHAHHA

  4. 4
    brwneyes Says:

    @prancer: Yep, her hair does look fuller and the makeup is not very flattering. She looks washed out.

  5. 5
    Peapo Says:

    I think she looks gorgeuos and sexier than usual

  6. 6
    someone Says:

    YAWN

  7. 7
    surf's up Says:

    Dont’ wanna be mean but she’s so self-absorbed. Seriously. Not that talented but so ME ME ME. And weird attitude thinking she’s U.S. royalty.

  8. 8
    hello Says:

    Her hair looks better than usual but she’s starting to look old.

  9. 9
    someone Says:

    @hello:

    yeah but she is almost 40. I am glad she doesn’t look pastic and desperate. she looks like a pretty almost 40 yr old woman. she is aging well I think.

  10. 10
    gossip girl Says:

    @someone: It’s hard to tell in that pic but in her more recent close-ups she’s looked puffy and botoxed at times. She may not have had actual surgery but she doesn’t seem to be aging 100% naturally either.

  11. 11
    tutu Says:

    GP and Kate Bosworth are the most beautiful women in the world.

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