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Gina Rodriguez Had The CW Donate 'Jane the Virgin' Emmy Campaign Money to a Great Cause

Gina Rodriguez Had The CW Donate 'Jane the Virgin' Emmy Campaign Money to a Great Cause

Emmy voters won’t be mingling with Gina Rodriguez at For Your Consideration events this summer as she has asked The CW to donate the money the network set aside for a Jane the Virgin campaign.

Networks typically spend hundreds of thousands of dollars, if not more, on campaigns to make sure voters are considering their shows.

Gina asked The CW to donate the allotted funds for Jane the Virgin to a college scholarship for an undocumented high school student heading to Princeton University in the fall.

“Our show has always jumped at any opportunity to help me do something for the Latinx community,” Gina told THR. “So I asked my showrunner, Jennie [Snyder Urman], if we could do something different with the money this year.”

“It’s taboo to talk about the money being spent, but it’s the reality,” she added. “I think sharing this might inspire other people to do something similar. You can desire recognition and, at the same time, decide to not play in the confines of the game as it’s set up.”

Go Gina!

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Photos: Getty
Posted to: Gina Rodriguez, Jane the Virgin

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  • wandahalpert

    Great example Gina Rodriguez. Education helps us all.