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Lana Del Rey: H&M Fall Campaign - First Look!

Lana Del Rey: H&M Fall Campaign - First Look!

Check out the campaign for H&M‘s fall womenswear line featuring Lana Del Rey!

The 26-year-old singer is the face and voice of the brand. She is featured in the print campaign shot by Inez van Lamsweerde and Vinoodh Matadin.

PHOTOS: Check out the latest pics of Lana Del Rey

Lana will also be the star of a full-length film singing a cover of “Blue Velvet”, shot by director Johan Renck. Head on over to hm.com on September 19 to view the film!

35+ pictures inside of Lana Del Rey‘s campaign and the clothes from her shoot…

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  • Nina

    Beautiful as always.

  • Liz

    What an odd choice for H&M. I hate the way she does her hair and makeup, it’s just… too much. But in her candids where she’s not all dolled up, she looks very pretty

  • rikki

    cutie but she can’t really sing. and when she’s styled this way, she looks like a duck! esp. in this pic: http://www.justjared.com/photo-gallery/2703337/lana-del-rey-hm-fall-campaign-first-look-04/fullsize/

  • rikki

    i love her body btw xx

  • K

    ugly duck lips

  • Lou

    Good campaign. Lana looks lovely .

  • Nicole

    Talented and beautiful.

  • Jennifer

    Love her and her style so much

  • Villain

    Lana, Lana, LANA – she’s BEAUTIFUL.

  • Essy

    Loving the clothes but is it that this girl can’t smile or she just doesn’t want to? She should smile, that pout isn’t working for her at all… there’s no life in that face at all. Don’t like this campaign for H&M…

  • Peapo

    I can’t get my head around her popularity. I don’t think she is a talented singer at all. And I totally agree that she looks like a duck. and her hair is ridiculous.

  • Ivana

    They needed someone new, fresh and different. And then Lana showed up.
    Great.

  • Mejay

    @Ivana: Pretty girl, so-so singer but fresh new and different? Nancy Sinatra would disagree, or pretty much anyone from the 1960′s.

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