Sweden's Princess Victoria Wore a Pink Ribbon With Her Pink Powersuit For an Important Reason

Princess Victoria looks lovely in an all-pink look while arriving at the ECMO Center at Karolinksa University Hospital for a private tour on Wednesday (September 30) in Stockholm, Sweden.

The 43-year-old heir apparent accessorized her look with with a pink ribbon on her lapel, which represents her role as the patron for the Swedish Cancer Society.

The Pink Ribbon Campaign will support and raise awareness for breast cancer throughout the nation during the month of October.

“We would like to thank Crown Princess Victoria and everyone else involved in the fight against cancer. Every person’s contribution counts, every fundraiser, every penny, together we make a difference so that fewer people suffer from cancer and more can live a good life after treatment,” Ulrika Årehed Kågström, Secretary General of the Swedish Cancer Society, shared in a statement.

During her visit, Victoria and her husband, Prince Daniel, were given a tour of the facility which provides life support machines to help people who have a severe and life-threatening illness stopping their heart or lungs from working properly.

Earlier this week, we revealed just where the royal families of Europe get their wealth from. See how much the Swedish Royal Family makes here…

25+ pictures inside of Princess Victoria and Prince Daniel at the ECMO Center in Stockholm…