James Franco: Book Signing at MOCA!

James Franco signs copies of his new book, “The Dangerous Book Four Boys,” on Saturday (April 14) at MOCA Grand Avenue in Los Angeles.

“One of the biggest things happening in the art world is this idea of expansion. No one embodies this aspect of what art is becoming better than James Franco,” MOCA Director Jeffrey Deitsch told the crowd about the 33-year-old actor.

James‘ book is a companion to the 2010 New York exhibition of the same name, which featured a collection of interviews, photographs and multimedia artwork.

“I feel like a lot of artists have been doing that for a long time. Just look at Paul McCarthy and Mike Kelley – sculpture, performance, painting, they had a band. Andy Warhol – painting, film, sculpture, music. The big difference is I came from the film world and went into the art world,” James told the L.A. Times at the event.

FYI: James is wearing a Levi‘s workshirt.