Miley Cyrus Helps MAC Announce a $10 Million Donation for Pandemic Relief

Miley Cyrus is teaming up with MAC Cosmetics to announce the company’s new initiative to help support people affected by the current health crisis.

The company has announced that its Viva Glam campaign, which supports organizations and programs providing essential needs and services, will dedicate $10 million towards 250 local organizations all over the world that are on the front lines helping people at higher risk during the COVID-19 pandemic.

Miley is a past Viva Glam spokesperson.

“I am so proud to have been chosen to announce MAC Cosmetics efforts, because MAC Viva Glam has a special place in my heart,” Miley said in a statement. “I was Viva Glam ambassador in 2015 and had the opportunity of volunteering at LGBTQ LA which one of the mac viva glam grantees that will be getting this funding. The VIVA GLAM efforts are only made possible by the continuous support of the MAC community and those who purchase a VIVA GLAM lipstick of which 100% of the proceeds goes towards these local organizations. To get involved you can purchase any current shade of the current lipstick or send a virtual kiss to those on the front line via twitter or Instagram with hashtag #vivaglam.”