Ellie Goulding is a Sheer Beauty at the British Designers Collective Launch!

Ellie Goulding lets it flow in a white sheer skirt at the opening of British Designers Collective at Bicester Village on Wednesday (May 21) in Bicester, England.

The 27-year-old singer is the latest ambassador to the brand and helped open the pop-up store.

“Projects like the British Designers’ Collective are so important,” Ellie said (via Harper’s Bazaar). “We have some incredibly talented emerging designers and artists in the UK, and it’s great that Bicester Village and the British Fashion Council have collaborated to support and celebrate their work.”

The day before, Ellie was spotted packing on the PDA with her rumored new love Dougie Poynter while out and about in London.

10+ pictures inside of Ellie Goulding at the launch event…