In the unscripted 60-second ad for the Jeep Gladiator, he relives the same day over and over, just like in the film.
“What is incredible here is that obviously we got Bill Murray to say yes to do it. This is totally a miracle. It’s the same kind of miracle having Super Bowl Sunday falling on Groundhog Day,” said exec Olivier Francoistold CNBC.
“He is just a free spirit. He will just do what he wants to do just in the moment. He will be adventurous. It’s in perfect alignment with Jeep’s DNA. And like Jeep, he is a global American cultural icon.”
The ad was also filmed in Woodstock, Ill., just like the movie, and features the same locations, including an appearance by his brother, Brian Doyle-Murray, who played the city of Punxsutawney’s mayor, and Stephen Tobolowsky as “Needlenose Ned” Ryerson.
Katie Sowers is having a major moment right now and Microsoft‘s commercial is shining a light on the San Francisco 49ers Offensive Assistant Coach.
The 33-year-old coach is actually the first women ever to coach in the big game.
In the commercial, Katie reads from an old notebook of hers of dreaming of being a football player in a real team.
“I never saw an opportunity in football because I’d never seen a female coach before,” she says. “People tell me that people aren’t ready to have a women lead. But these guys have been learning from women their whole lives.”
In the beginning of the commercial, Rainn is actually the president of the Sliced Bread company, and searching for ideas to become the best again after the phrase “better than sliced bread” was uttered again.
As you can see in the video, things go a little crazy in the offices with Rainn destroying his office with a golf club, Ostriches running around and more.
In the visual, after waiting for Portia to be ready for an outing, Ellen muses what life was like without the device.
The commercial lists various versions of the name Alexa, and shows one Alexa tossing out a fiery log when asked to turn the temperature down, and another Al playing a song on his jug while heading west on a covered wagon.
