Outlander's Sam Heughan Stars in First Barbour Campaign!

Sam Heughan looks super sexy while starring in his first campaign as Barbour‘s first global brand ambassador.

The 36-year-old Outlander actor signed a two-year partnership with the brand and he will develop his own signature capsule collection of tartans!

“I am delighted to be working with Barbour and feel very privileged that they have chosen me to be their first Global Brand Ambassador. Being Scottish, I grew up with the brand and have always been a big fan – being born in the same rural area as John Barbour, in the south of Scotland,” Sam said in a statement.

“The company has a long history and heritage and their archive goes right back to 1910, through many periods of momentous history that fascinate me and it’s so intriguing to see how Barbour has adapted yet retained its strong identity,” he added. “It has also been fascinating to see that while the design and styles of the clothing has changed over the years, the founding philosophy of providing quality products that are fit for purpose, durable and functional is still as relevant today as it was in the beginning.”

“I have a great passion for the company and their employees that feels more like I’ve been welcomed into their extended family. I very much look forward to designing my own capsule collection based on this ethos and to representing the brand in the UK, the US and internationally,” Sam concluded.