H&M just broke a record!
The company made history by breaking Guinness World Records’ official title for the Most People Attending a Drag Brunch, just in time for Pride Month.
Amid homophobic protests and political efforts to ban drag events, H&M “doubled down on its year-round commitment to inclusivity by creating a safe space to celebrate Pride and drag entertainment,” the company declared in a release, adding: “H&M proudly stands with the LGBTQIA+ community and is unwaveringly committed to inclusivity for everyone, 365 days a year.”
The event saw 412 people attend a drag brunch in Brooklyn, New York, which benefited one of the brand’s longtime collaborators and co-hosts of the event, the Marsha P. Johnson Institute.
“Pride is to be supported 365 days a year, but our initiatives during June highlight this ongoing commitment. While we have moments like this to mark the importance of art and joy in our community, we will continue our consistent commitment to groups like the Marsha P. Johnson Institute which provide vital services and empowerment to so many in need,” the company’s Carlos Duarte said.
Find out who was in attendance…
