Wendy's Super Bowl Commercial 2018 Takes a Dig at McDonald's - Watch Now

Wendy’s will be airing a commercial during the 2018 Super Bowl that takes a direct hit at McDonald’s.

“Here’s a not-so-hidden gem on McDonalds.com,” the ad kicks off before showing that the McD’s website mentions, “Our beef is flash frozen to seal in fresh flavor.”

“The iceberg that sank the Titanic was frozen, too (just sayin’). Anyway, we’re not fans,” the Wendy’s commercial adds.

“We only use fresh, never frozen beef on every hamburger. Every day so they’re hot, juicy, and made when you order. Skip the hamburgers at the Frozen Arches. Head to Wendy’s and try a Dave’s Double so you can taste the difference for yourself,” the commercial says.