Jennifer Lopez & Michael B. Jordan Star in Coach's New Spring 2020 Campaign
Jennifer Lopez stuns in a bold green dress in Coach‘s new Spring 2020 campaign.
Titled “Originals Go Their Own Way”, the campaign also stars Just Mercy‘s Michael B. Jordan and “tells the story of authentic self-expression through the lens of its powerful cast.”
“I have a unique history with Coach that dates back to ‘All I Have,’” Jennifer shared in a statement. “It is a brand that embodies the essence of being born and bred in New York and I, of course, deeply relate to that.”
She continued, “In all it creates, Coach promotes individuality and optimism in its style as well as a sense of authenticity and inclusion. Like me, we’re both New York originals, who create a unique mix of high-fashion with street edge. With Stuart [Vevers]’s designs and Juergen [Teller]’s photography, we captured special and unique visual moments for this campaign with the iconic New York City skyline as the perfectly tailored backdrop.”
Michael added that he’s “proud to be part of the new spring campaign. The story of what makes an original is very meaningful to me for many reasons, and it was a great experience working with Stuart and Juergen to tell that story in a way that feels fresh and powerful.”
Check out the full campaign with Jennifer Lopez and Michael B. Jordan in the gallery below!