Kim recently opened up about running her own social media.
“You just have to be authentic. There’s nothing more than I can’t stand is when Instagram becomes very promotional,” Kim said (via Page Six). “I know a lot of my brands get frustrated that I don’t promote as much as they would like, but I only do it if it’s authentic, if I genuinely love it.”
She continued, “I have really stayed true to myself on Instagram — maybe too many bikini selfies for some people, but it’s what I want. I don’t have a strategy, and I don’t have a team doing it for me, I am not knocking anyone else that does that, but I don’t find it to be authentic, if you are talking about personal things and sharing personal photos, but you are having someone else do that for you.”
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